Monday, August 8, 2022

This Toy is Electric. Electrified open-air fun of the future.

Munich/Asheville. Sunshine, rising temperatures,
fresh green scenery: Right on time for summer, MINI is presenting the
all-electric MINI Cooper SE as a convertible for the first time. Not
as a series production version, but as a unique specimen that shows
how the path to an all-electric premium brand could continue and also
electrify classic sporty open-air driving in the future. As an open
four-seater, the MINI Cooper SE Convertible is the world’s only
premium convertible with a fully electric drivetrain in the small car
segment. With this frontrunner, the British premium brand combines
classic sportiness, maximum open-top driving fun and locally
emission-free electric mobility for the first time.

The one-off model will be shown to the public for the first time at
the traditional community event “MINI Takes the States” in
the USA. The winding roads between Burlington in Vermont and
Greenville-Spartanburg in South Carolina are perfect for giving the
assembled MINI community a first impression of the typical MINI
go-kart feeling in the outfit of a MINI Cooper SE Convertible.

The unique specimen is based on the body of the MINI Cooper S
Convertible. The electrified MINI Convertible also shares the
dimensions of 3,863 mm in length with a wheelbase of 2,495 mm, a width
of 1,727 mm and a height of 1,415 mm. The load volume in the luggage
compartment also remains unchanged at 160 l.

The drive technology comes from the BMW Group’s electric mobility
competence centres in Dingolfing and Landshut. The MINI Cooper SE
Convertible uses the same drive components as the three-door MINI
Cooper SE. The exceptionally harmonious axle load distribution due to
the small electric motor favours agile and easily controllable
handling. With the top down now in the future, too.

The 135 kW/184 hp electric motor, like in the MINI Cooper SE,
transfers the agile handling with the hallmark go-kart feeling to the
world of electric mobility and enables acceleration from a standstill
to 100 km/h in 7.7 seconds. With a range of 230 kilometres determined
in the WLTP test cycle, open-air excursions in urban environments as
well as well beyond the city limits are possible. The MINI Cooper SE
Convertible combines open-top driving fun with clever functionality.
The fully electric and thus particularly quiet textile soft top can be
opened and closed within 18 seconds. At the touch of a button, the
soft top can be activated when driving up to 30 km/h and allows three
settings: open, closed or as a sunroof.

With this one-off, MINI is appealing to the ever-growing fan
community of the brand’s hallmark open-air driving fun and, at the
same time, electrifying the global vehicle market with another segment
– sustainably, transparently and comprehensibly.  The successful
transformation of the MINI brand to electric mobility is demonstrated
particularly impressively by the example of the MINI Cooper SE model.
With growth of plus 132%, the model was the pulse generator for the
MINI brand in 2021. In Germany, the largest market for the MINI Cooper
SE, almost every third MINI is already electrified. To make this
enthusiasm for electrified driving sustainable, MINI makes every day
charging easy and convenient. MINI Charging provides MINI drivers in
Germany with flexible solutions for charging at home and at work, as
well as access to one of the largest public charging networks in
Europe, comprising more than 250,000 charging points.

In case of queries, please contact:
Corporate Communications

Julian Kisch, Spokesperson Product Communications
Tel.: +49-89-382-38072

Andreas Lampka, Head of Communications MINI

Jennifer Treiber-Ruckenbrod, Head of Communications MINI and BMW
Phone: +49-89-382-35108

The BMW Group

With its four brands BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW
Group is the world’s leading premium manufacturer of automobiles and
motorcycles and also provides premium financial and mobility services.
The BMW Group production network comprises over 30 production sites
worldwide; the company has a global sales network in more than 140 countries.

In 2021, the BMW Group sold over 2.5 million passenger vehicles and
more than 194,000 motorcycles worldwide. The profit before tax in the
financial year 2021 was € 16.1 billion on revenues amounting to €
111.2 billion. As of 31 December 2021, the BMW Group had a workforce
of 118,909 employees.

The success of the BMW Group has always been based on long-term
thinking and responsible action. The company set the course for the
future at an early stage and consistently makes sustainability and
efficient resource management central to its strategic direction, from
the supply chain through production to the end of the use phase of all products.

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