Monday, August 8, 2022

2023 DS 7 CROSSBACK Exterior Design Overview.

2023 DS 7 CROSSBACK Exterior Design Overview.

The new DS 7 is an evolution of the first 100 per cent DS Automobiles design revealed in 2017, DS 7 CROSSBACK, which projected a new spirit of the avant-garde. Acclaimed for its unparalleled interiors, its remarkable refinement and its cutting-edge technology, DS 7 CROSSBACK opened the way for new developments, now embodied by New DS 7.

“At the same time as respecting the personality and elegance of the existing shape, we’ve injected an additional touch of dynamism with sharp features. New DS 7’s character is given a boost, particularly at the front and rear, while its design still fits into the current DS Automobiles range. It’s the result of co-operation between DS DESIGN STUDIO PARIS, the technical team who’ve brought a great deal of technology and our manufacturing team who’ve succeeded in producing new features. Styling touches added to the interior enhance the consistency throughout.”
Thierry Metroz, Design Director

A design enhanced by sharp lines and lit up by DS PIXEL LED VISION 3.0 and DS LIGHT VEIL
The character of the new DS 7 is formed from several stunning details. Always elegant, new DS 7 brings more dynamism with sharper, more structural lines and a coherent design.

The completely new front stands out with sharper lines to develop the balance of each feature. The DS DESIGN STUDIO PARIS team worked closely with the production team at the Mulhouse, France factory to achieve exceptional results in terms of quality and solidity.

The light signature is developing with an even more expressive look. The combination of new slimmer DS PIXEL LED VISION 3.0 headlamps and DS LIGHT VEIL daytime running lights is seamless and carried out in the spirit of high fashion. The DS WINGS and the grille are larger and the valance has been redesigned with a range of colours depending on the model.

The slimmer scale-like LED rear lights with a vortex effect have also been redesigned with a dark metallic finish. They emphasise the unique expression of new DS 7. The boot lid and badge have been reworked with sharper lines, while DS AUTOMOBILES lettering replaces the previous ‘CROSSBACK’ to sign off the visually stretched rear of new DS 7.

The wheels play a part in the profile’s character with new 19-inch alloy wheels, which are more aerodynamic and feature a design aimed at amplifying the impression of size, and exclusive 21-inch alloy wheels, with a carved technical design, exclusive to the new DS 7 E-TENSE 4×4 360.

The window surrounds and roof bars are offered with a Gloss Black variant to emphasise the dynamism of the silhouette.

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